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The Blog Log Part 1: The Setup - NAILPRO Magazine (January 2014)

Maybe you're a small operation of nail techs tucked in an isolated area. Or maybe you're a one-person unit working out of your home. Wish that you could show the world there are big-time things happening in your small town salon? You can! Blogging is a great way to expand your market and strut your stuff, yet so many techs are overwhelmed with questions about how to make it happen that they don't even start. In this series, I provide a clear, step-by-step guide for leveraging the blogosphere to share your passion, grow your following and attract new customers. I'll also give you examples from my own journey so that you can see it in action. This month, I cover the proper way to birth a blog.

Read online at nailpro.com.